works

Brand Identity

From concept to execution, every project is crafted with precision, creativity, and strategy. Whether it's a sleek landing page, a multi-page business site, or a powerful e-commerce platform — each design is built to perform, engage, and leave a lasting impression. I focus on blending aesthetics with functionality to help brands stand out and succeed online.

Client • 

Marko Jovanović

Category • 

Branding

Date • 

December 8, 2024

Works

Project Overview:

Culinaria is a modern restaurant brand seeking to establish a strong digital presence through an elegant, user-friendly website. The goal was to craft a high-end visual identity online that reflects the restaurant's focus on fine dining, creative cuisine, and premium service. The website needed to engage both new visitors and returning customers with a seamless experience across all devices.

The visual approach was tailored to match Culinaria's aesthetic — clean, inviting, and sophisticated. The structure allows for intuitive navigation, with key sections like the menu, reservation system, and location details easily accessible. Animation and smooth transitions enhance the premium feel without overwhelming usability.

Objectives:

  • Create a responsive and visually appealing landing page that represents the Culinaria brand.
  • Drive bookings and in-restaurant visits through clear calls to action.
  • Implement a minimal yet refined layout that aligns with modern design trends in the restaurant industry.
  • Ensure that users can quickly find essential information such as the menu, hours, location, and contact details.
  • Optimize for SEO and mobile usage to ensure visibility and performance.

Scope of Work:

  • ✦ Custom layout design tailored to Culinaria's brand identity
  • ✦ Development of a fully responsive landing page
  • ✦ Integration of a functional reservation/contact form
  • ✦ Visual content placement and typography alignment
  • ✦ Mobile and SEO optimization for performance and discoverability
  • ✦ Subtle animations to enhance user experience
  • ✦ Deployment and final testing

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